By Adam Rogers The simple dream of most writers is being able to write more. And it’s not only writing more, it’s writing effortlessly. But it's not just authors or professional writers who dream of this. These days, a lot of marketing roles will require you to dust off your writing skills at one point or another. And there’s nothing worse than...
By Neil Patel I love reading simple writing. It’s clear. It’s easy to understand. And it doesn’t force me to work hard. But simple writing is easier said than done. Even though it’s easy on the readers, it’s hard for the writer. In this article, I'll go over what I mean by "simple" in writing, and then give you eight tips on how to...
By Amanda Zantal-Wiener These days, it seems like most marketing jobs require at least a basic knowledge of search engine optimization. Even writers need to know about it -- gone are the days, it seems, of simply composing with words. We have to know how to rank, build links, and yield traffic. But many of us aren't sure where to begin. And...
Written by Lindsay Kolowich We have a 9 a.m. meeting? Yikes! Hold on -- let me just click around the internet like a maniac to find something for the morning tweet. Sound familiar? Scrambling for social content is not a new phenomenon. We have meetings. We run late. Things come up. And it's really hard to get any meaningful amount of work...
While many people dread the sound of their morning alarm, an early start to the day could actually be the best thing for your writing. To shed some light on this concept, the folks at Grammarly analyzed over one billion words corrected with the help of their writing app, and gathered some fascinating insights about how time of day impacts writing ability. Here are just a few of...
By Amanda Zantal-Wiener Have you ever had your mind blown by a little kid's wisdom? More often than not, they tend to have surprisingly astute yet simple observations in life. (Case in point -- noting to my Dad, at age two, that my Mom "keeps the money in her purse" when I was told he couldn't buy a toy I wanted.) While it...
By Hootsuite With 2.3 billion users worldwide—and 3 billion more coming online by 2018—social media is where your audience and customers are. In fact, it’s estimated that three-quarters of all consumers make buying decisions that are influenced by things they see and read on networks such as Facebook, Twitter, and Instagram. Businesses and marketers know they need to be on social to...
By Christina Newberry With 313 million monthly active users, Twitter is a huge social media network offering plenty of potential for meaningful connection. But with more than 500 million Tweetssent every single day, it can be tricky to stay on top of the most relevant content, get your Tweets seen, and maximize the time you spend on your Twitter activities. Fortunately, Twitter...
By Dara Fontein Think about the last big-ticket item that you bought. Chances are, you didn’t simply go to the store and pick out the first television that caught your eye. You probably spent some time researching the product and reading customer reviews so that you could make an informed decision. Thanks to social media, today’s consumer is more educated and equipped...
By Sydney Parker There’s a reason that the word meme rhymes with dream. The internet phenomenon is one of the best ways to kill time at work, make a friend laugh, or confuse your mom. It can also be a clever marketing tool when used with tact. But before we dive into how to use memes for your brand, let’s start...