The Ultimate Guide to GIFs: How to Create Them, When to Use Them and Why They’re Essential for Every Marketer

15 Jun The Ultimate Guide to GIFs: How to Create Them, When to Use Them and Why They’re Essential for Every Marketer

By Ash Read

GIFs are great.

And they’re everywhere.

We use them at Buffer in our customer service tweets, our emails, our Slack channel. We include GIFs in marketing emails and team announcements. Anywhere there’s a message; there’s the chance for a GIF.

And what’s more, we’ve found GIFs get great results! GIFs in tweets are one of our top tips for more Twitter engagement. One of our most popular transactional emails we send to customers features a GIF.

Want to know how to create GIFs yourself? And know when and where to share them?

We’ve collected all the best tools, tips, and tricks for an A+ GIF game. Take a look at the list here, and feel free to leave a comment with anything more we can add or help with!

What we’ll share in this post:

In this article, we’ll give you all you need on how to start making the most impact with GIFs, including:

1. How to create your own GIFs
2. Where to find brilliant pre-made GIFs
3. When to use GIFs in your marketing

Let’s start with a quick guide on some of the best tools available to create your own GIFs… View Full Article >>

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